Use our automotive resources library to learn more about Customer Data & Experience Platforms and marketing best practices that can elevate your dealership and drive revenues.
Electrical Charging Solutions for Electric Vehicles With Rich McNulty
In this episode of the InsideAuto Podcast, Ilana Shabtay is joined by Rich McNulty, the CEO of Blue Whale EV, to talk about electrical charging solutions for electric vehicles. Rich shares tips for efficiently charging electric cars, the benefits of charging with solar energy, and the future of the EV industry.
Cultural-Based Marketing and How To Leverage AI To Support Dealerships
In this episode of the InsideAuto Podcast, Ilana Shabtay interviews Adam Dennis, Founder and Principal of SurgeMetrix, about the dynamics of cultural-based marketing. They also discuss the benefits of building mobile-responsive websites and leveraging AI to create audience-specific organic content.
Brand Loyalty and EV Strategies for Dealerships With Eric Barbosa
As digital marketing continues to evolve, dealerships are struggling to establish an engaging brand. Consequently, loyalty has decreased. How can you create a unique brand that stands out from competitors?
Eric Barbosa, the Vice President of Variable Operations at Cavender Automotive Group, joins Ilana Shabtay in this episode of the InsideAuto Podcast to talk about brand loyalty in the automotive space. They also discuss Cavender’s electric vehicle strategy, the operational differences between small and large dealerships, and the benefits of pre-ordering EVs.
Why Automotive Dealerships Should Adopt AI With Josselyn Boudett
The automotive industry is overlooking 30% of phone calls, and the average consumer wait time is five minutes. AI can improve service delivery and drive sales by automating repetitive tasks and streamlining workflows. By implementing AI in your dealership, you can provide personalized service that resolves customer concerns instantly.
Josselyn Boudett, the Founder and CEO of STELLA Automotive AI, joins Ilana Shabtay in this episode of the InsideAuto Podcast to talk about AI’s adoption in the automotive space. They also discuss the benefits of ChatGPT and how STELLA Automotive AI supports dealerships.
[NADA Series] Product-Market Fit vs Market-Product Fit for Forward-Thinking Dealers
In this episode of the InsideAuto Podcast, Ilana Shabtay is joined by Ben Hadley, the Founder and CEO of Auto Genius, to talk about fostering a community to create exceptional products. They also talk about the future of digital retailing, the difference between market-product and product-market fit, and the integration of other industries with the automotive space.
[NADA Series] The Transition to Electric Vehicles With Alan Krutsch
Alan Krutsch, Director of Marketing and Industry Relations at Fuse Autotech, joins Ilana Shabtay in this episode of the InsideAuto Podcast to talk about the mass adoption of electric vehicles. They also discuss Tesla’s recent price drop for electric cars, factors influencing the adoption of EVs, and the change in demand for Fuse Autotech’s products.
[NADA Series] Inventory Challenges and Video Marketing for Dealerships With Melissa Cartagena
In this episode of the InsideAuto Podcast, Ilana Shabtay interviews Melissa Cartagena, the Senior Director and Head of Digital Advertising at AutoNation, about the challenges dealerships have been facing. They discuss inventory shortages in the automotive space, the use of video marketing, and why car owners have been buying out their car leases.
[NADA Series] Evaluating Vendors in the Automotive Industry
In this episode of the InsideAuto Podcast, Ilana Shabtay interviews Kate Lumsden and Ashley Cavazos from Walser Automotive Group about their strategies for assessing business partnerships. They also discuss the future of the automotive space and how the commission-based pay structure affects salespeople.
[NADA Series] Optimizing Amazon Advertising for Dealerships With Vasilios Lambos
In this episode of the InsideAuto Podcast, Ilana Shabtay interviews Vasilios Lambos, the Co-founder and CMO of CognitionDigital.io, about providing Amazon advertising services to dealers. They also discuss the benefits of collaborations in the automotive space and how Vasilios educates businesses about Amazon Ads.
[NADA Series] Data Strategy and Security in Dealerships With Matt Lasher
In this episode of the InsideAuto Podcast, Ilana Shabtay is joined by Matt Lasher, the Director of Marketing at West Herr Automotive Group, to talk about this year’s NADA conference. They also discuss the value of data strategy and security and what Matt loved about this year’s event.
Private Vehicle Acquisition Strategies With Tom Gregg
Private vehicle acquisitions provide great opportunities for dealers to find high-value cars with large profit margins and fast returns. They are also a great way for dealers to connect with potential customers. According to Tom Gregg, buying cars directly from car owners increases a dealer’s competitive advantage and boosts brand loyalty.
From Selling Vacuums To Owning a Dealership – Dave Warren Shares His Story
In this episode of the InsideAuto Podcast, Ilana Shabtay is joined by Dave Warren, the Owner and Managing Partner at Dave Warren Chrysler Dodge Jeep Ram, to talk about how he adapts his dealership to the fluctuating market. They also discuss future projections for the used car market and how to get salespeople more engaged in driving used car sales.
Automotive Is About Bringing Your Hustle
Daniel Govaer, General Manager at Mercedes-Benz of Easton, joins Ilana Shabtay in this episode of the InsideAuto podcast, to talk about the benefits of investing in your employees’ mental health. They also discuss top marketing strategies for 2023 and the future of the automotive industry.
AI-Powered Vehicle Inspections and Future Trends in the Automotive Space With Yaron Saghiv
To provide quality products for customers, UVeye has leveraged AI and visual aid in its business operations. This has allowed the company to diversify its services and transition from serving homeland security to assisting OEMs, car manufacturers, and dealers. This technology has also created opportunities for the company to enter new markets in Europe, Asia, and the US.