Nissan X
Fullpath

Fullpath’s AI Ecosystem is certified for the Nissan Dealer Digital Program!

CDP
CDP

CDP

Create unified, real-time data infrastructure for your dealership.

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Data Enrichment
Data Enrichment

Data Enrichment

Enrich, validate, and append shopper profiles with real-time data.

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Audience Activation
Audience Activation

Audience Activation

Automate personalized, data-driven email & SMS campaigns.

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Digital Advertising
Digital Advertising

Digital Advertising

Execute AI-optimized cross-channel ad campaigns.

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VINs-Acceleration
VINs-Acceleration

VINs-Acceleration

Launch VIN-specific marketing campaigns.

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Equity
Equity

Equity

Engage shoppers based on their equity status.

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Website Engagement
Website Engagement

Website Engagement

Offer personalized, data-driven website experiences.

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Lead Handling
Lead Handling

Lead Handling

Automate 24/7 personalized lead follow-up with powerful agentic AI.

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Dynamic Parments
Dynamic Parments

Dynamic Parments

Automatically update offers and specials in real time.

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Drive more sales for your Nissan dealership with Fullpath’s AI ecosystem.

100% NDDP-Certified Solutions

Fullpath’s Nissan-certified data activation solutions are eligible for the Dealer Digital Program, enabling you to create AI-powered, data-driven customer journeys that drive long-term loyalty.

OEM Compliance

Fullpath-generated content including ads, emails, website specials, and more, follow all guidelines set forth by Nissan, ensuring your dealership always remains in compliance - automatically.

AI-Activations

Fullpath’s powerful AI generates hyper-targeted, personalized, and fully optimized campaigns to engage every potential customer, ensuring you get the most out of your Nissan dealership’s marketing budget.

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Key Benefits of Fullpath’s Nissan Program

Nissan Certified Solutions

Fullpath’s Nissan approved AI-powered data-activation solutions are eligible for the Dealer Digital Program (NDDP), giving your dealership a simple way to unify fragmented data so every workflow, channel, and AI agent works together to drive more sales with less effort.

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Full-Funnel Marketing

Fullpath’s Nissan approved data activation ecosystem automatically engages your Nissan dealership’s marketing funnel from top to bottom with hyper-targeted, high-value content that turns interest into sales.

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Vendor Reduction

Fullpath is a single ecosystem that consolidates the vendors in play at your Nissan dealership, giving you fewer partners to manage while lifting the performance metrics that actually matter to your business.

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Personalized Support

Fullpath offers every client knowledgeable, hands-on, personalized support, so your Nissan dealership has a partner invested in helping you hit your business goals.

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Transparent Reporting

Fullpath’s reports give you clear insight into product performance, so you can see exactly how our solutions are working for you.

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Single Dashboard

The entire Fullpath ecosystem runs out of one easy-to-navigate dashboard, making it easy to manage.

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Why top dealers
choose Fullpath:

5 stars

Sean Western, Director of Marketing at Quirk Cars

“Most AI is just a gimmick to sell more software. Fullpath is different because of the CDP. It resolved a decade of messy data into clean, actionable shopper profiles. We finally know exactly who our customers are and how to reach them in ways that matter.”

5 stars

Robert Norcross, Marketing Director for Garber Automotive Group

“We kept running into roadblocks and when we found Fullpath, we were like, my gosh, this solves all our problems!”

5 stars

Don Erwin, Director of Digital Marketing and Communication at Mtn. View Auto

“Since implementing Fullpath, we’ve seen firsthand how AI-powered marketing is not just effective, it’s essential. Their system works, and we’re living proof.”

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Frequently
Asked
Questions

Does Fullpath work with the Nissan Digital Dealer Program?

Yes, Fullpath’s AI Ecosystem is approved for the Nissan Dealer Digital Program (NDDP).

How does Fullpath's CDP improve my Nissan dealership’s digital marketing ROI?

Fullpath enables Nissan dealers to activate their unified and clean dealership data using AI and machine learning to automatically execute efficient, effective, targeted digital ad campaigns at scale. Fullpath then monitors the digital ad campaigns 24/7, making cross-platform budget shifts to support performing ads to ensure you are getting the best ROI for every dollar spent on your Nissan dealership’s digital marketing.

Can Fullpath create Nissan digital marketing ads?

Yes. Fullpath can instantly automate hundreds of AI-powered Nissan ads for search, social, and display platforms.

Will Fullpath keep my Nissan customer data safe?

Fullpath is ISO 27001 certified. This is the top international standard of information security. You can be assured that working with Fullpath means you are working with a vendor who understands, appreciates, and has gone above and beyond industry standard to make sure the data we collect, store, and use on behalf of your Nissan dealership is secure and via our continued ISO Certification, in compliance with the top international standard of information security. It’s important for you to know that we do not and never will sell or use your customers’ data in any way not explicitly related to marketing or advertising for your dealership.

How does Fullpath personalize the Nissan customer experience?

Fullpath leverages your Nissan dealership’s unified data to personalize every marketing touchpoint on the customer journey based on the individual shopper’s most recent needs and interests, adjusting the content in real time to provide the most value possible with every engagement.

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