Put an end to lot rot with AI-powered VINs-acceleration.

Improve your dealership’s inventory management strategy and move challenging inventory off your lot with VIN-specific marketing campaigns.

Stars

Don Erwin, Digital Director at Mt View Auto

“First impressions pertaining to Fullpath’s VINs acceleration: BLOWN AWAY! They tripled the traffic they guaranteed, and did it inside of 20 days instead of the full month. Move your aged inventory AND make a profit!”

Create VIN-specific customer match campaigns.

With ads driven by machine learning, you can move challenging inventory off your lot 60% faster.

Increase aged-inventory VDP views.

If it’s not getting seen, it’s not getting sold. Dealers using Fullpath’s VINs-acceleration see a 97% increase in quality VDP views for aging inventory.

Strike while the lead is hot with real-time notifications.

Receive instant text messages for every meaningful action taken on a promoted VDP to enable your sales team to quickly connect with the customer.

Advertise challenging VINs without draining your marketing budget.

Using machine learning, Fullpath automatically optimizes your dedicated VIN-specific budget to support better performing ads across platforms.

How it Works

Step 1

Scan VINs

Fullpath algorithms will scan your inventory and determine which VINs need an added boost. 

Step 2

Data Filtering

Fullpath automatically scans your inventory and pulls in vehicles that have passed the threshold.

Step 3

Ad Automation

Using the power of AI, Fullpath instantly generates hundreds of social and search ad campaigns optimized to bring visits to VDPs for aging inventory.

Step 4

Actionable Results

For every meaningful interaction that occurs on a VDP advertised with Fullpath, you will receive a real-time text and email so your sales team can follow-up and make the sale.

Our Story

Fullpath is dedicated to helping dealers build the unforgettable customer experiences that create customers for life.

What started as a dream with a group of friends working out of a small Jerusalem apartment is now a growing tech-company of top-tier engineers, data scientists, and world-class customer success managers dedicated to helping dealerships meet and surpass their sales goals every month.

FAQs

What is VINs Acceleration?

VINs-acceleration is VIN-specific advertising that focuses on marketing your vehicles on the VIN-level making 1:1 matches between shoppers and inventory. Every vehicle is different and should get different marketing attention.

Why does my dealership need VINs Acceleration?

VINs-acceleration can help your dealership better manage your inventory and save you money by avoiding lot rot. Fullpath works by identifying aging inventory and creating VIN-specific marketing campaigns with a dedicated ad budget, so you can move those cars off your lot faster and more efficiently without draining your dealership’s marketing budget.

How does Fullpath advertise VIN-specific inventory?

Fullpath’s VINs-acceleration distributes ads on Google and social media platforms to make sure aged VINs are reaching the right shoppers. You can always zoom in on marketing activity for any VIN advertised on Fullpath to understand ad performance and the traffic driven to a specific VIN.

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