Gain full visibility into operations across all of your rooftops with Fullpath’s Group CDP.

Eliminate data silos across your entire enterprise dealership group to easily and efficiently make data-driven decisions that drive business success. 

Unlock the power of group-level performance insights.

Panoramic Performance Metrics

Fullpath’s Group CDP tracks key performance indicators (KPIs), trends, and marketing performance across all enterprise locations, enabling effective comparisons and identification of areas for improvement.

Tell Me More

Advanced Customer Insights

Leverage Fullpath’s Group CDP to identify overarching customer patterns and behaviors that can inform marketing and sales strategies at a group level.

Tell Me More

Efficient Resource Allocations

Analyze resource utilization across your entire enterprise to make informed decisions about marketing budgets, inventory management, and staffing, maximizing impact and profitability.

Tell Me More

Make impactful business decisions for your enterprise group with dynamic, multi-rooftop reports.

Data-Driven Decisions

Leverage real-time performance analytics to guide your strategic decisions, enhancing the effectiveness of your overall enterprise group operations.

Tell Me More

Cross-Location Benchmarking

Use dynamic comparison graphs to pinpoint top-performing stores, enabling you to adopt successful practices across your group to boost revenue potential.

Tell Me More

Strategic Alignment

Harness insights from multi-rooftop reports to align operational strategies across all rooftops, addressing common challenges while leveraging your group's collective strengths.

Tell Me More

Group CDP
Report Types

Performance Overview

Get an overview of critical performance metrics and shopper segmentation across all rooftops. 

Multi-Store Comparison

Monitor performance across multiple rooftops and compare metrics side-by-side to detect patterns that are not visible at a single dealership level.

Third-Party Listing Sites

Track third-party listing site performance including referral traffic by source, influenced leads & sales, close rates, and more to ensure you get the most from your vendors.

Sales Analysis

Gain deep insight into your group’s active & inactive customers, dealership outreach efforts, and group growth and retention rates.

Service

Track performance metrics from your group’s service lanes, including customer retention and reactivation, service ROs, payment source, shopper geographics, and more.

01 / 5

Everything you need to gain deep insight into dealership group performance.

Data Consolidation

Bring together all the data sources into a singular platform to create a clear picture of the goings on at every rooftop in your enterprise group and to establish a single source of truth for all metrics and insights.

Group-Level Reporting

Gain deep insight into the overall health of your dealership with group level analysis and insights designed to help you make better business decisions.

Dynamic Comparisons

Leverage your unified data from across your group to analyze rooftop performance using a variety of dynamic metrics. 

Sales & Service

Get in-depth reporting for your sales activities and service lane to gain insight into group-level performance, track cash flow, and understand sales and retention rates.

Third-Party Listings

Track performance of your third-party listing websites to identify where your traffic is coming from and track the quality of those opportunities.

Data Security

Fullpath’s CDP is ISO 27001 certified to ensure your data is protected and that your enterprise dealership group remains in full compliance with all FTC data protections guidelines.

How it Works

Step 1

Cross-Rooftop Data Unification

Fullpath works to unify the data sources in play at each rooftop in your enterprise group.

Step 2

Group Data Integration

Fullpath’s Group CDP brings data from all enterprise rooftops into one secure space to create a holistic overview you can use to spot trends.

Step 3

Data Analysis

Fullpath analyzes the data across your dealership group and generates comprehensive, actionable reports.

Step 4

Strategic Activation

Leverage the insights surfaced by Fullpath’s Group CDP to take strategic action and drive business success for your dealership group.

Our Vision

At Fullpath, we believe the dealership of the future is one where proud dealership traditions and cutting-edge technologies come together to create exceptional, lasting dealer-customer relationships that continue far beyond a first sale.

That vision is our North star.

It is what drives us to pursue excellence and innovation in our products to support our dealer clients in achieving their goals through the power of data and AI.

Fill out this form to schedule a personalized demo today!

Get in touch!

    By submitting this form I accept Fullpath’s privacy policy
    Schedule a time for your demo

    Sign up for our newsletter!

    We value privacy and would never spam you. We will only send you important updates about Fullpath.

      Fill out this form to schedule a personalized demo today!
      Get in Touch

        By submitting this form I accept Fullpath’s privacy policy
        We'll be in touch ASAP.

        Feel free to tell us more about you so we can personalize your demo.

          Solutions of interest: