Automotive Resources

Use our automotive resources library to learn more about Customer Data & Experience Platforms and marketing best practices that can elevate your dealership and drive revenues.

Save your spot now for our Q4 live launch!

Join us on December 5th at 12 PM EST for an insider look at how Fullpath’s AI-powered SMS marketing will help you put your best deals in the palm of your shoppers’ hands.

    Q3 2024 Live Launch: Fullpath CDP 3.0
    • Live Launch

    Q3 2024 Live Launch: Fullpath CDP 3.0

    • Denver, Colorado
    • September 12, 2024

    Fullpath’s CDP 3.0 introduces four new CDP features designed to bring dealers a more powerful, usable way to activate and engage with dealership data.

    • CDP
    Watch the Video

    Q3 2024 Live Launch: Fullpath CDP 3.0

    • Denver, Colorado
    • September 12, 2024

    Fullpath’s CDP 3.0 introduces four new CDP features designed to bring dealers a more powerful, usable way to activate and engage with dealership data.

    The speakers

    Mollie Monett

    Head of Brand at Fullapth

    Mike Colacchio

    CRO at Fullpath

    Debbie Waines

    Advertising & Marketing Director at John Elway Dealership

    Q2 2024 Live Launch: Custom Campaigns
    • Live Launch

    Q2 2024 Live Launch: Custom Campaigns

    • Los Angeles, California
    • June 13, 2024

    Deep dive into Fullpath’s Custom Campaigns, designed to help dealers activate their data in a whole new way – all within the Fullpath ecosystem.

    • CDP
    • Audience Activation
    Watch the Video

    Q2 2024 Live Launch: Custom Campaigns

    • Los Angeles, California
    • June 13, 2024

    Deep dive into Fullpath’s Custom Campaigns, designed to help dealers activate their data in a whole new way – all within the Fullpath ecosystem.

    The speakers

    Mollie Monett

    Head of Branding at Fullpath

    Parker Nichol

    Regional Sales Manager at Fullpath

    Q3 2023 Live Launch: Shopper Analysis and Equity
    • Live Launch

    Q3 2023 Live Launch: Shopper Analysis and Equity

    • New York, New York
    • August 16, 2023

    Double feature: Shopper Analysis, a powerful list builder to help you slice and dice your data, and Fullpath Equity, designed automatically engage equity positive shoppers.

    • CDXP
    • Fullpath Updates
    Watch the Video

    Q3 2023 Live Launch: Shopper Analysis and Equity

    • New York, New York
    • August 16, 2023

    Double feature: Shopper Analysis, a powerful list builder to help you slice and dice your data, and Fullpath Equity, designed automatically engage equity positive shoppers.

    The speakers

    Ilana Shabtay

    VP of Marketing at Fullpath

    Mike Colacchio

    CRO at Fullpath

    Q2 2023 Live Launch: ChatGPT
    • Live Launch

    Q2 2023 Live Launch: ChatGPT

    • Austin, Texas
    • June 7, 2023

    Fullpath’s ChatGPT integration leverages dealership’s data to create holistic, personalized customer engagements that can help you close more sales. Watch now to see it in action.

    Watch the Video

    Q2 2023 Live Launch: ChatGPT

    • Austin, Texas
    • June 7, 2023

    Fullpath’s ChatGPT integration leverages dealership’s data to create holistic, personalized customer engagements that can help you close more sales. Watch now to see it in action.

    The speakers

    Aharon Horwitz

    CEO & Co-founder of Fullpath

    Mollie Monett

    Head of Branding at Fullpath

    Eliav Moshe

    CPO & Co-founder of Fullpath

    Q1 2023 Live Launch: Fullpath (formerly AutoLeadStar)
    • Live Launch

    Q1 2023 Live Launch: Fullpath (formerly AutoLeadStar)

    • Tel Aviv, Israel
    • March 1, 2023

    AutoLeadStar rebrands to Fullpath! Catch behind the scenes on how it happened, what it took, and where Fullpath is headed next.

    Watch the Video

    Q1 2023 Live Launch: Fullpath (formerly AutoLeadStar)

    • Tel Aviv, Israel
    • March 1, 2023
    AutoLeadStar rebrands to Fullpath! Catch behind the scenes on how it happened, what it took, and where Fullpath is headed next.
    The speakers

    Aharon Horwitz

    CEO & Co-founder of Fullpath

    Ilana Shabtay

    VP of Marketing at Fullpath

    Eliav Moshe

    CPO & Co-founder of Fullpath

    Mollie Monett

    Head of Branding at Fullpath

    Q4 2022 Live Launch: Service, powered by CDXP
    • Live Launch

    Q4 2022 Live Launch: Service, powered by CDXP

    • Atlanta, Georgia
    • November 30, 2022

    Learn how Fullpath service campaigns will transform your service lane into a revenue-generating digital hub and cut down on legwork.

    Watch the Video

    Q4 2022 Live Launch: Service, powered by CDXP

    • Atlanta, Georgia
    • November 30, 2022

    Learn how Fullpath service campaigns will transform your service lane into a revenue-generating digital hub and cut down on legwork.

    The speakers

    Mollie Monett

    Head of Branding at Fullpath

    Ido Elad

    Director of Product Management at Fullpath

    Q3 2022 Live Launch: Data Lake
    • Live Launch

    Q3 2022 Live Launch: Data Lake

    • Cleveland, Ohio
    • August 18, 2022

    Data Lake collects, cleans, and organizes your data so you can get powerful, data-driven insights to fuel your business. Watch now to learn more.

    Watch the Video

    Q3 2022 Live Launch: Data Lake

    • Cleveland, Ohio
    • August 18, 2022

    Data Lake collects, cleans, and organizes your data so you can get powerful, data-driven insights to fuel your business. Watch now to learn more.

    The speakers

    Aharon Horwitz

    CEO & Co-founder of Fullpath

    Eliav Moshe

    CPO & Co-founder of Fullpath

    Mollie Monett

    Head of Branding at Fullpath

    Mike Colacchio

    CRO at Fullpath

    Q2 2022 Live Launch: CDXP
    • Live Launch

    Q2 2022 Live Launch: CDXP

    • Miami, Florida
    • June 1, 2022

    Meet automotive’s first Customer Data and Experience Platform (CDXP). Watch to see what unifying every data source at your dealership looks like in just 30 minutes.

    Watch the Video

    Q2 2022 Live Launch: CDXP

    • Miami, Florida
    • June 1, 2022

    Meet automotive’s first Customer Data and Experience Platform (CDXP). Watch to see what unifying every data source at your dealership looks like in just 30 minutes.

    The speakers

    Aharon Horwitz

    CEO & Co-founder of Fullpath

    Ido Elad

    Director of Product at Fullpath

    Mike Colacchio

    CRO at Fullpath

    Mollie Monett

    Head of Branding at Fullpath

    See More

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