Automotive Resources
Use our automotive resources library to learn more about Customer Data & Experience Platforms and marketing best practices that can elevate your dealership and drive revenues.
Coming Soon: Our Q4 2023 Live Launch
We are gearing up for our next live launch! Sign up to receive the latest updates on the groundbreaking tech we will be releasing next!
Q3 2023 Live Launch: Shopper Analysis and Equity
Watch the Fullpath team release two major new features: Shopper Analysis, a powerful list builder designed to help you find hot opportunities for sales in just…
Q3 2023 Live Launch: Shopper Analysis and Equity
Watch the Fullpath team release two major new features: Shopper Analysis, a powerful list builder designed to help you find hot opportunities for sales in just a few clicks, and Fullpath Equity, our new equity engine that harnesses your dealership’s equity data to automatically engage equity positive shoppers with targeted, hyper-relevant, equity-based offers.
Ilana Shabtay
VP of Marketing at Fullpath
Mike Colacchio
CRO at Fullpath
Q2 2023 Live Launch: ChatGPT
By connecting your first-party data to Fullpath ChatGPT, you provide the AI with key dealership and shopper information. Fullpath ChatGPT then leverages your dealership-specific data to…
Q2 2023 Live Launch: ChatGPT
By connecting your first-party data to Fullpath ChatGPT, you provide the AI with key dealership and shopper information. Fullpath ChatGPT then leverages your dealership-specific data to create holistic, personalized customer engagements that can help you close more sales ? Watch our Q2 live launch to gain an in-depth look into Fullpath’s ChatGPT integration.
Aharon Horwitz
CEO & Co-founder of Fullpath
Mollie Monett
Head of Branding at Fullpath
Eliav Moshe
CPO & Co-founder of Fullpath
Q1 2023 Live Launch: Fullpath (formerly AutoLeadStar)
Join us as we make history during our Live Launch Q1 2023 official rebrand reveal. AutoLeadStar is now Fullpath. Fullpath has a singular focus: to provide…
Q1 2023 Live Launch: Fullpath (formerly AutoLeadStar)
Aharon Horwitz
CEO & Co-founder of Fullpath
Ilana Shabtay
VP of Marketing at Fullpath
Eliav Moshe
CPO & Co-founder of Fullpath
Mollie Monett
Head of Branding at Fullpath
Q4 2022 Live Launch: Service, powered by CDXP
Watch the Fullpath (formerly AutoLeadstar) Q4 Live Launch featuring Service Campaigns powered by the Fullpath Customer Data and Experience Platform (CDXP). Learn how Fullpath service campaigns…
Q4 2022 Live Launch: Service, powered by CDXP
Watch the Fullpath (formerly AutoLeadstar) Q4 Live Launch featuring Service Campaigns powered by the Fullpath Customer Data and Experience Platform (CDXP). Learn how Fullpath service campaigns will transform your service department into a revenue-generating digital hub and eliminate the extra legwork it takes for you to extend your customer journeys. Grab a 360-degree view of the Fullpath shopper.
Mollie Monett
Head of Branding at Fullpath
Ido Elad
Director of Product Management at Fullpath
Q3 2022 Live Launch: Data Lake
Catch Fullpath (formerly AutoLeadStar)’s Q3 Live Launch featuring Data Lake – Automotive’s first data analysis tool designed to bring dealers a simpler way to build out…
Q3 2022 Live Launch: Data Lake
Catch Fullpath (formerly AutoLeadStar)’s Q3 Live Launch featuring Data Lake – Automotive’s first data analysis tool designed to bring dealers a simpler way to build out their data strategy at a low-cost price. Data Lake collects, cleans, and organizes your data to make it customizable and exportable, giving you the most powerful insights and fuel for your business. Build your dealership’s data strategy today with Data Lake by Fullpath.
Aharon Horwitz
CEO & Co-founder of Fullpath
Eliav Moshe
CPO & Co-founder of Fullpath
Mollie Monett
Head of Branding at Fullpath
Mike Colacchio
CRO at Fullpath
Q2 2022 Live Launch: CDXP
Get an exclusive reveal of automotive’s first Customer Data and Experience Platform (CDXP). Stick around to learn from Fullpath (formerly AutoLeadStar)’s leading engineers, hear from key…
Q2 2022 Live Launch: CDXP
Get an exclusive reveal of automotive’s first Customer Data and Experience Platform (CDXP). Stick around to learn from Fullpath (formerly AutoLeadStar)’s leading engineers, hear from key clients, watch an exclusive demo, and so much more. Here’s what connecting every single part of your dealership ecosystem looks like in just 30 meaningful minutes. Gain a better understanding of all things CDXP.
Aharon Horwitz
CEO & Co-founder of Fullpath
Ido Elad
Director of Product at Fullpath
Mike Colacchio
CRO at Fullpath
Mollie Monett
Head of Branding at Fullpath